3 Steps To Establishing Online Presence For Your Business
If you have an online or offline business that has never used the Internet for marketing on a large scale, there are a lof of things you can do to start on that journey TODAY, NOW, not later, not next week. By the time you end reading this short post, you will have the knowldge to start promoting yourself online.
STEP 1: Google Local/Maps: Go to http://www.maps.google.com and search for your business in your location. If you find that your business is already listed, great; if not, create one. You simply need to log in using your google/gmail account (create one in 2 minutes if you don’t have one) and complete the entire profile. This helps in a big way. A lot of people search Google or Google Local to look for businesses and the information that you enter is what gets searched. Make sure that you enter all your information in detail and upload pictures if possible.
STEP 2: Reviews: Send email to 10-25 friends/customers and ask them to write a review on Google against your business. This will help your business rise to the top of the listings. Here you go, you have a secret from us now!
STEP 3: Local Directories: Think about what your potential customers would search on the net to find your business. For instance, for a florist in Raliegh, it would be “Raleigh Florist directory” or “Raleigh Red Roses directory” or something similar. Search for those terms and observe the results. Usually, there should be at least a few listings of sites that you can submit your business too. These are called diretory sites and are like free Yellow Pages. You can list your business there and increase your brand’s prensence on the ‘Net.
After you are done with these steps, now that your business is online, the next step is to consult with a web designer or a Raleigh Internet Marketing firm to get a simple website. You should be able to get a basic one for about $500-$700. Make sure that the website is developed to be friendly to the Search Engines. You can find more information about this at http://www.theclickdepot.com
Leave a Reply