7 Indispensable Tips for Flash SEO
When you want to use flash SEO, you have to keep in mind that flash can be a great tool to put a lot of content in a small space or you can use it for slide shows, videos and more. The biggest problem with flash is that it might not be recognized by the majority of search engine spiders and another thing to consider is that flash SEO should be used sparingly because half of America uses dial-up Internet and the flash portions of your page can take a while to load.
1. Flash SEO needs to be coded so that it is not overlooked by the search engines and you need to be sure that you provide HTML content, too. Clean design, SEO, easy accessibility for a variety of browsers, including the correct functionality for Internet Explorer are important objectives to consider when using Flash SEO. If the flash can’t be read, then the primary content becomes important. Using a JavaScript function called swfObject detects when the browsers are capable of reading flash and when a version of flash player exists the function replaces the primary content with the flash movie. Externalizing the code to display the flash is important for loading speed and accessibility for the spiders.
2. Placement of the flash movie can be important. You don’t want to put it where the typical banner ads are placed, for example, or it might get ignored. It’s bad enough that search engine spiders might ignore it, but you don’t want the visitors to your site to. Usually, the upper left portion of the screen is best.
3. Size is another factor to consider when using flash SEO. The flash shouldn’t take up more than half of the screen. For one thing, you need to have room for the primary content that will be the default for the search engine spiders. Another thing to consider is that you should have important information on your home page, including site maps and other page links for easier navigation.
4. Don’t use flash SEO to sell your products or services. It should be used to highlight the description, but the most important information should be in written content so that your website visitors can absorb the information at their own pace.
5. When using flash SEO, first design your pages as though you aren’t using flash. You have to progressively design your websites starting with your content or the HTML files, then you can add the CSS, which controls the look and feel of the page and finally add the additional features like Flash, JavaScript or to handle anything that might not be handled automatically by the browser.
6. Stay away from full flash SEO web pages. Even if you embed text in the flash movie, it might not be picked up by the search engine spiders and you have to make sure that you are not cloaking text, which the search engines frown on.
7. Consider using a professional website designer that knows how to properly use flash SEO because it can make the difference in your website getting traffic and search engine ranking or not.
Image Courtesy: http://www.sfubiz.ca/misa/?page=CATT
Leave a Reply